Sage Partners Consulting

Natalie Davis

Marketing & Brand Strategist.

Natalie Davis

Marketing & Brand Strategist.

Selected Projects

Workrise

Re:wild

Dell

Dell Brand Campaign

Indeed

Open Mortgage

Areas of Expertise

Brand Strategy

Robust experience developing new brand strategies and re-branding existing companies. Conduct a purpose-led brand approach grounded in business objectives, customer insights and competitive positioning. Deliver core strategic elements including a brand platform, brand voice guidelines, customer experience mapping, messaging and go-to-market recommendations.

360 Go-to-Market Strategy and Implementation

Translate a brand’s identity and business goals into a comprehensive go-to-market strategy across products and audiences. Hold workshops across disciplines to gather input, ensure alignment and maximize impact. Report performance against the plan and optimize on an ongoing basis.

Content Strategy

Apply the go-to-market strategy to the universe of content. Institute a governance process to ensure brand and business alignment. Brainstorm innovative ways to delight and address customer needs across their customer journey.

Digital Marketing

Experience developing, tracking and optimizing websites, online advertising, social and mobile experiences.

Project Management

Adept at managing complex projects from start to finish via strong communication, collaboration, negotiation, risk management and budget tracking. Balance the art and science of leading people via influence and inspiration while staying on schedule and on mission.

International Marketing

Direct experience leading multi-million dollar campaigns in China and Brazil. This includes navigating cultural sensitivities, drivers and language translations. Passionate about getting into the mind of the customer and the broader cultural context to best address their needs.

Account Service

Develop strong client relationships built on trust, honesty and delivering consistent, quality work. Prioritize client requests and push beyond the ask to best understand and deliver upon the business objectives.

Vendor Management

Skilled at bringing together internal and external partners to achieve business goals. Experience with the RFP process, vendor selection and long-term management.